Type: Full-Time. Focus: 90% Paid Media & ABM Execution, 10% LinkedIn Organic Strategy Alignment.Role MissionOwn execution of customer acquisition campaigns across B2B pipeline, managing and optimizing budget across paid search, paid social, and other paid media channels. Work closely with Demand Gen to execute targeted account-based strategies to generate high-quality pipeline and meet efficiency benchmarks.Key responsibilities include ABM strategy and execution; multi-channel media buying (Google Ads, Microsoft Ads, OpenAI Ads, LinkedIn); vendor management; funnel optimization and A/B testing; AI-assisted landing page and creative production; organic LinkedIn alignment; data and attribution; and optimizing to ROAS, CPL, and CPM benchmarks.Required: 7+ years B2B paid media (>$50K/month budgets); deep platform expertise; ABM tooling familiarity; GA4/Salesforce proficiency; ability to translate insights; testing mindset; strong cross-functional communication; organized project management; relevant certifications preferred.